16 Best Toothpaste Brands in India

16 Best Toothpaste Brands in India

48.6% of the population in India use toothpaste every morning and they have a variety of options to choose from. However, all the toothpaste brands in India are not equal and each has distinct qualities, price range, and overall performance. Keeping in mind the same, toplistin team has done extensive research and tested several toothpaste brands to come up with the list of the 16 best Toothpaste brands in India.

These toothpaste brands are selected on the basis of overall performance, budget, and effectiveness for oral health

Disclaimer: We respect your choice and your trust in your current toothpaste brand. Hence, this article is for information purposes only.


  • Colgate® Strong Teeth
  • Pepsodent Germi Check
  • Patanjali Dant Kanti Natural Toothpaste

List of the Top 16 Best Toothpaste Brands in India

1. Colgate

Colgate offers more than 30 types of toothpaste to Indian consumers. Colgate® Strong Teeth is one of the most popular and widely available oral care toothpaste of the Colgate brand in India. In addition, the Colgate brand produces toothpaste that serves different purposes such as whitening, desensitisation, and prevention.

2. Pepsodent

Pepsodent has 9 variations of toothpaste and all those variations also serve different purposes. Pepsodent Germi Check is quite a popular toothpaste of Pepsodent in India. As per Hindustan Unilever, Pepsodent toothpaste in India is the one that brought the first-ever anti-germ formula containing fluoride to give extended germ protection.

3. Sensodyne

A brand dedicated to consumers with sensitive teeth is Sensodyne. The Sensodyne toothpaste benefits in 4 different aspects: Daily Sensitivity Protection, Effective Cleaning, Cavity Protection and Breath Freshening if used twice a day. Although the company claim that each individual is different having different sensitivity level, the results of Sensodyne toothpaste may vary from person to person. Sensodyne Rapid Relief is one of the popular and most advertised products of Sensodyne.

4. Himalaya

Himalaya Complete Care Toothpaste helps protect teeth against free radicals and helps maintain gums. Although the Himalaya brand has a range of products in overall health and wellness its toothpaste is one of the most loved and trusted products.

5. Mamaearth

The Mamaearth toothpaste is designed for kids and there is no product line we have seen so far for adults. However, if you are looking for a toothpaste brand born in India for kids then Mamaearth has 3 different kinds of toothpaste you can consider buying. Each toothpaste serves a different purpose and is safe if swallowed.

6. Dabur

Dabur Red Paste, Babool, Meswak, Red Gel, and Promise are some of the famous oral hygiene products of Dabur in the form of toothpaste. For years, Dabur gained the trust of Indian consumers due to its Ayurvedic ingredients.

7. Parodontax

There are only two variations of Parodontax Toothpaste: Ultra Clean and Daily Fluoride. Paradontax isn’t safe for kids under 12 years therefore, Keep out of reach of children if you have one.

8. Sensora

Fluoride-free toothpaste Sensora has two types of toothpaste: SENSORA Herbal Sensitivity Relief and SENSORA Gum Care. These toothpastes aren’t ideal for kids under 13 so keep them out of reach of children.

9. Biotique

100% pure and natural ayurvedic toothpaste is Biotique Complete Care. Although Biotique has only one segment of toothpaste which is completely ayurvedic. The key ingredients of Biotique toothpaste are Clove and Tulsi and are suitable for all skin types. Some of the benefits that Biotique claims are Remove Stains, Freshen Breath, and Control Tartar.

10. Vicco

Vicco Vajradanti is one of the renowned toothpaste in India and it has several variations such as Vicco Vajradanti Sugar-free, Dalchini Flavour, and Saunf Flavour. Vicco company claims that its toothpaste provides protection from 7 dental problems: Cavities, Gingivitis, Plaque, Toothache, Bad Breath,  Yellow Teeth, and Gums.

11. Closeup

3 types of toothpaste are offered by Closeup: Closeup Triple Fresh Formula Anti-Germ Gel Toothpaste Red Hot, Closeup White Attraction Natural Glow Toothpaste, and Closeup White Attraction Natural Smile Toothpaste. Among these three kinds of toothpaste, the most advertised and sold toothpaste in India is Closeup Triple Fresh Formula Anti-Germ Gel Toothpaste Red Hot. The key ingredients of Triple Fresh Red Hot Gel Toothpaste are Sorbitol, Water, Hydrated Silica, and Sodium Lauryl Sulphate.

12. Patanjali

The oral care toothpaste of Patanajali is Dant Kanti which comes in various flavours with distinct purposes. Dant Kanti Natural toothpaste, Sensitive toothpaste, Red toothpaste, Fresh Active Gel, Medicated, and Alovera Gel toothpaste are the toothpaste in India that is offered by Patanjali.

13. Bentodent

Similar to other toothpaste brands in India, Bentodent also offer toothpaste for different dental care such as Bentodent Sensitivity Relief Toothpaste – Clovomint, Betal Leaf Organic Toothpaste, Premium Mint Herbal Toothpaste, and Charcoal Teeth Whitening. Note that, Bentodent develops natural and fluoride-free toothpaste.

14. Dente91

Dente91 offers Dente 91 Toothpaste, Dente91 Anti-Stain Expert, Dente91 She Toothpaste, and Dente91 Coffee & Mint Toothpaste. The brand offers separate toothpaste for women because women experience oral health problems due to hormonal changes.

15. Arata

One of the youngest companies on the list of our best toothpaste brands in India is Arata. This company offers Arata Refreshing Fluoride-Free Toothpaste that is formulated to give strong, fresh, and healthy teeth and gums.

16. Curcudent

Curcudent Toothpaste is an oral care product developed by Medclear Healthcare, whose primary motivation is to develop innovative curcumin-based products.

Why Are We Choosing the Best Toothpaste Brand for You?

Toothpaste is an oral care product; we all use it every day in the morning. It is something that goes first in our mouth each day therefore, we all must choose the best toothpaste brand that offers healthy oral care, germ protection, freshened breath and more.

I have used a variety of toothpastes for 24 years from Ayurvedic to products made with chemical ingredients. Based on years of experience and after testing a variety of toothpaste brands in India, we have chosen the best toothpaste brands that may serve you the best result for your oral care.